Privacy Policy

Breakthru Rx (“Breakthru Rx,” “we,” “us,” or “our”) provides physician-supervised peptide therapy through in-person care in Colorado and telehealth services across the United States. This Privacy Policy explains what information we collect through breakthrurx.com (the “Website”), how we use it, who we share it with, and the choices you have.

By using the Website, you agree to the practices described in this policy. If you do not agree, please do not use the Website.

Information We Collect

We collect information in three ways: directly from you, automatically when you visit the Website, and from service providers that help us operate.

Information You Give Us

When you complete a consultation form, contact us, or book a visit, we may collect:

Your name, email address, phone number, and mailing address
Your preferred location or whether you want in-person or telehealth care
Health goals, symptoms, and medical history you choose to share
Any other details you include in a message to our team

Please do not send sensitive medical details through the general contact form unless our team has asked you to. Detailed health information is collected during your health assessment through secure channels.

Information Collected Automatically

When you browse the Website, our systems and third-party tools may record:

IP address, browser type, device type, and operating system
Pages viewed, links clicked, time on page, and the page that referred you
Approximate geographic location based on your IP address

This information is gathered through cookies, pixels, and similar technologies.

How We Use Your Information

We use the information we collect to:

Respond to consultation requests and questions
Schedule and manage consultations and health assessments
Connect eligible patients with licensed providers and licensed pharmacies
Send appointment reminders, follow-ups, and service updates
Improve the Website, its content, and the patient experience
Measure which pages and campaigns bring visitors to us
Protect the Website against fraud, abuse, and security threats
Meet legal and regulatory requirements

Protected Health Information and HIPAA

Some information we handle once you become a patient is protected health information (PHI) under the Health Insurance Portability and Accountability Act (HIPAA). PHI is used and disclosed according to our Notice of Privacy Practices, which you will receive when you begin care. If this Privacy Policy and the Notice of Privacy Practices differ for PHI, the Notice of Privacy Practices applies.

Information you submit through public Website forms before a patient relationship begins is handled under this Privacy Policy. We apply the same care to it.

Cookies and Tracking Technologies

Cookies are small files stored on your device. We use them to keep the Website working, remember your settings, and understand how visitors use our pages. We may use:

Essential cookies, which keep the Website secure and functional
Analytics cookies, which show us how visitors reach and move through the Website
Advertising or marketing cookies, which help us measure the performance of our campaigns

You can block or delete cookies in your browser settings. Some parts of the Website may not work as intended if you disable them. You can also opt out of Google Analytics by installing the browser add-on provided by Google.

How We Share Information

We do not sell your personal information. We share it only in these situations:

Care providers and pharmacies: Licensed providers and licensed compounding pharmacies receive the information needed to evaluate you, prepare a prescription, and ship or prepare it for pickup.
Service providers: Vendors that host the Website, send emails or texts, schedule appointments, process payments, or provide analytics work on our behalf under confidentiality obligations.
Legal and safety reasons: We may disclose information when required by law, court order, or government request, or to protect the rights, safety, and property of patients, our team, or the public.
Business changes: If Breakthru Rx is involved in a merger, acquisition, or sale of assets, your information may transfer as part of that transaction.
With your consent: We share information for other purposes when you tell us to.

Text Messages and Email

If you give us your phone number, we may text you about consultations, appointments, and care follow-ups. Message and data rates may apply. You can reply STOP to any text to opt out. You can unsubscribe from marketing emails at any time using the link in the email. Mobile information is not shared with third parties for their marketing purposes.

Data Retention

We keep personal information for as long as needed to provide our services, meet legal and medical record requirements, resolve disputes, and enforce our agreements. When information is no longer needed, we delete it or de-identify it.

Data Security

We use administrative, technical, and physical safeguards to protect personal information, including encrypted connections and access controls. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If you believe your information has been compromised, please contact us right away.

Your Privacy Rights

Depending on where you live, you may have the right to:

Know what personal information we collect, use, and disclose
Request a copy of your personal information
Request correction of inaccurate information
Request deletion of your personal information, subject to legal and medical record retention duties
Opt out of targeted advertising, the sale of personal data, or certain profiling
Appeal a decision if we decline your request

Residents of Colorado, California, and other states with consumer privacy laws may exercise these rights under the laws that apply to them. Some health information is governed by HIPAA and other health privacy laws rather than state consumer privacy laws, so certain requests may be handled under those laws instead.

To make a request, email info@breakthrurx.com or call (720) 379-0656. We may need to verify your identity before acting on a request. We will not discriminate against you for exercising your rights.

Consumer Health Data

Some states, including Washington and Nevada, have laws covering consumer health data collected outside of HIPAA. Where those laws apply, we collect and share this data only as described in this policy or with your consent, and you may request access to it or ask us to delete it using the contact details below.

Children’s Privacy

The Website is intended for adults. We do not knowingly collect personal information from anyone under 18. If you believe a minor has given us personal information, contact us and we will delete it.

Third-Party Links

The Website may link to other websites or services we do not control. We are not responsible for their privacy practices. Please read the privacy policy of any site you visit.

Medical Disclaimer

This Website is for informational purposes only and is not a substitute for medical advice. Compounded medications are not FDA-approved and have not been evaluated by the FDA for safety or effectiveness. Not every patient is a candidate for treatment, and individual results vary.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, the updated version will be posted on this page. Continued use of the Website after an update means you accept the revised policy.